Multi-channel communication to improve customer experience Workshop. At Hotel Russell, in London, on 7th April.
Workshops: April 7th
07 – 09 APRIL, 2014 – Hotel Russell, London, United Kingdom
IMPROVING CUSTOMER EXPERIENCE THROUGH PROCESS AUTOMATION AND MULTI-CHANNEL COMMUNICATION
Improving customer experience is the number one process improvement priority for the C-Suite. Increasingly, process improvement is not so much about the elimination of waste, it’s about achieving competitive advantage by winning, retaining and delighting more customers. Enabling that across multiple communication channels is a new challenge confronting many businesses.
Attend this workshop to hear firsthand how a UK mortgage lender used BPM technology to streamline mortgage application processing and automate multi-channel customer communications, resulting in dramatic service improvements, higher customer satisfaction and increased sales, while at the same time reducing costs.
In the second half of this workshop, working in small teams, we challenge you to identify similar process improvement opportunities using an Operational Excellence Centre of Excellence (CoE) scenario. The workshop will end with a brief demonstration of how the MATS iBPM platform can be used to streamline the CoE “idea to improvement” end-to-end process.
Sponsored by: Matssoft